Overview
CuraJoy is a family and youth focused health-tech non-profit addressing rising healthcare costs through product development and partnerships with schools, clinicians, and health researchers.
Need
They needed to bring their first product vision to life through design and experience exploration and that would attract funding and user sign-ups by Q2 2023.
Role
Product Designer for 1 year total with remote teammates, wore different hats, helped to explore, validate, pivot design requirements and decisions.
Tools
I jumped between Figma, some Illustrator, Generative AI, Whimsical, Framer, Notion, Confluence, Jira to organize and execute concepts
Team
The curaJoy Product Experience Team. 1 Product Manager, 4 Software Engineers, 1 Senior Product Designer, 4 Product Designers, 2 UX Researchers, and 2 Behavioral Analysts
Process
How do we capture the attention of distracted youth and make behavior treatment effective and fun to use at home and at schools?
3 Total MVP stages
Changing based on data
How can we capture the attention of distracted youth and make behavior treatment effective and fun to use at home and at schools?
Working under 2 UX Researchers, our PM, and Behavior Analysts initial data and talking points, most of the underlying data has already been established. As a product designer, it was my task to take all of these data to jump right into FigJam and Figma and start exploring.
Impact of data on design
How can we capture the attention of distracted youth and make behavior treatment effective and fun to use at home and at schools?
Working under 2 UX Researchers, our PM, and Behavior Analysts initial data and talking points, most of the underlying data has already been established. As a product designer, it was my task to take all of these data to jump right into FigJam and Figma and start exploring.
Features
How can we capture the attention of distracted youth and make behavior treatment effective and fun to use at home and at schools?
Working under 2 UX Researchers, our PM, and Behavior Analysts initial data and talking points, most of the underlying data has already been established. As a product designer, it was my task to take all of these data to jump right into FigJam and Figma and start exploring.
Working under 2 UX Researchers, our PM, and Behavior Analysts initial data and talking points, most of the underlying data has already been established. As a product designer, it was my task to take all of these data to jump right into FigJam and Figma and start exploring.
Post-Launch Data
How can we capture the attention of distracted youth and make behavior treatment effective and fun to use at home and at schools?
Working under 2 UX Researchers, our PM, and Behavior Analysts initial data and talking points, most of the underlying data has already been established. As a product designer, it was my task to take all of these data to jump right into FigJam and Figma and start exploring.
Software development cycle is constantly growing, adding, or changing features.
Working under 2 UX Researchers, our PM, and Behavior Analysts initial data and talking points, most of the underlying data has already been established. As a product designer, it was my task to take all of these data to jump right into FigJam and Figma and start exploring.
About Leary ——->
For two years, I've cracked product puzzles in ed-tech and health tech, using Figma to craft SaaS magic and secure $15k+ for curaJoy. Now at Pathrise, I'm shaping design narratives and eager for new UX adventures, particularly in B2B/C healthcare and ed-tech.
More things ——->
✉️ Mail to learylabanlic@gmail.com
✏️ Active in posts.cv community
🎨 Design and tech obsessions in are.na
😌 My 3D building hobby in rooms.xyz
🏠 kinopio.club - a deeper about me